Atlantic Publishing Company

August 20, 2009

How to Win Your Case In Small Claims Court Without a Lawyer

Filed under: Publisher — atlanticpub @ 8:30 am

Small claims court is a place where many people look to equalize the playing field against individuals, businesses, or partnerships that have wronged them in the past. According to information gathered by Laywers.com, your limitations range anywhere between $2,000 and $10,000 in small claims courts and hundreds of thousands of Americans end up there each year with a case. Many people cannot afford the cost of a lawyer to ensure their case is solid and well presented before the court and are left out in the cold as a result. Small claims courts are not nearly as simple as those television judges make it seem, fixing problems in 30 minutes on daytime television. If you are not fully prepared with the right paperwork, proof, and witnesses, you may end up worse off than before.

With this comprehensive guide to winning your small claims case without a lawyer, you will get just that – a complete run through of everything you need to know before you submit your case to the court and the subsequent information you need to win that case. Starting with a checklist of everything you need before you even look to file a claim, you will learn how the courts work and all of the legal jargon that will be thrown about during the court case process.

You will learn how to state a claim in formal documents and ultimately whether your case is in fact any good before you file it. Different approaches to more than fifteen different kinds of small claims cases are provided, including breaches of contract, property damage, personal injury, defective products, breaches of warranty, nuisance claims, and many more. The limitations on monetary compensation in small claims court are outlined for you along with specific methods for how to calculate your own limits. You will learn how long you have to sue after an offense has occurred and how you can approach a settlement with the plaintiff outside of court. Different legal procedures for bringing legal action against individuals, couples, businesses, and corporations are provided and a detailed chapter about the various filing fees, court papers you need, and schedules you can look forward to is provided.

 After hours of interviews with small claims court lawyers and successful defendants, an outline of the court case process has been devised and provided, including how to get ready for court, prepare your witnesses, and what you can expect on the day you are to be in court. You will learn the difference between various judgments the judge may provide and what options you have after the judgment is reached. For anyone looking into the option of taking legal action against a person or business, this book is an absolutely necessary resource that will ensure you are both prepared and fully educated about the process.

Yahoo Income: How Anyone of Any Age, Location, and/or Background Can Build a Highly Profitable Online Business With Yahoo

Filed under: Publisher — atlanticpub @ 8:27 am

Today Yahoo! is the top ranked, highly trafficked Web site on the Internet. Word of mouth grew into what is now a publicly traded company. A Yahoo! listing is as important as one in the phone book. Yahoo! has evolved into a multinational Internet and communications phenomenon. 88 percent of adults who purchase items online conduct some sort of online research prior to completing their purchase. If you are in business, you need a Yahoo! store front. Yahoo! bases much of its consumer brand on the fact that it is a leading portal and search engine – dedicated to connecting people and hopefully customers to online information quickly and easily and to making the vast, complex Internet into a useful resource.

Yahoo! has changed the way products and services are purchased all over the world. In 2006 Yahoo! sellers posted an estimated $18.5 billion in sales. There are businesses earning $1 million a year selling products on Yahoo! today. Yahoo! also allows you to run a business that requires no advertising costs. This expertly written new book will show you how to take advantage of this business phenomenon and arm you with the proper knowledge and insider secrets. Filled with actual examples and anecdotes from real Yahoo! entrepreneurs, this book is as engaging as it is informational.

Start making money on Yahoo! today. The book starts with a complete overview of how Yahoo! works. Then, you are guided through the whole process of creating the store front, photography, writing copy, text, formatting, managing the store front, shipping, collecting payments, registering, sources for merchandise, multiple sales, programming tricks, PayPal, accounting, creating marketing, merchandising, managing e-mail lists, advertising plans, taxes and sales tax, the best time to list items and for how long, international customers, electronic commerce, keywords,  key word marketing, and Yahoo! secrets; everything you will ever need to get started making money on Yahoo!

This complete manual will arm you with everything you need, including sample business forms, contracts, worksheets and checklists and dozens of other valuable, timesaving tools of the trade that no business should be without.

The Complete Guide to Wikis: How to Set Up, Use, and Benefit from Wikis for Teachers, Business Professionals, Families, and Friends

Filed under: Publisher — atlanticpub @ 8:26 am

As the 8th most visited site on the Internet according to the Alexa Internet traffic ratings and with more than 30 million new words a month of content added regularly, Wikipedia has become a symbol of the web’s current incarnation – the collaborative project that has developed around the world to compile the knowledge and expertise of everyone. Wikis are a great tool that allow any topic, anywhere, to be compiled and crosschecked by just about anyone to great effect – whether it is simply to provide knowledge or to promote a business. A wiki is a tool unlike any other. 

In this book, you will learn everything you need to know to unlock the potential of the Wiki format. The top secrets, techniques, and strategies used by Wiki operators every day are showcased here in a way that makes it possible for the ordinary person to pick up a Web site and start writing right away, sharing or gathering knowledge for the entire world to read. You will learn in this book exactly why the wiki concept has been so successful but also how wikis do things wrong and how they can be done correctly. The fundamental basics of writing a wiki, including how to format your posts, what to write about, the correct means of writing impartial entries, and how to reference outside sources will be covered in full. You will learn how to edit an existing wiki entry and how to start using your wiki for other purposes. Learn the top 20 strategies for wiki marketing as well as the importance of volume in your wiki and why having a great deal of posts to index in search engines is nearly as important as the writing being high quality.

The author has spent time talking and listening to more than a hundred of the Internet’s top wiki experts, learning their tricks of the trade and how they have been so successful in presenting their information and have compiled and presented it here for you. You will learn how to start making money with your wiki, how to track changes and revisions, and how different kinds of wikis vary and work in different ways. You will learn how to start building your very own wiki from the ground up using free software and open source tools and why linking and SEO optimization is absolutely necessary to be effective. For anyone who has ever spent ten minutes on Wikipedia wondering how they could start building their very own information compendium, this book is for you – a complete guide to everything wiki.

The Small Business Owner’s Handbook to Search Engine Optimization: Increase Your Google Rankings, Double Your Site Traffic…In Just 15 Steps – Guaranteed

Filed under: Publisher — atlanticpub @ 8:25 am

The Small Business Owner’s Handbook to Search Engine Optimization is ideal for small business owners who want to learn an efficient and effective process for dramatically improving their Web site’s search engine rankings and doubling their site’s monthly unique visitors. Guaranteed! Stephen Woessner, of the University of Wisconsin-La Crosse Small Business Development Center, is a search engine optimization (SEO) expert. But more importantly, Woessner has owned four businesses and understands the significant time and cash constraints faced by business owners every day. Because of this, Woessner placed increasing efficiency and effectiveness at the core of the 15-steps allowing a business owner to maximize results in as little time as possible. 

A business owner does not need to know technical skills, like Web programming, to be successful at SEO. Instead, business owners will rely on their marketing skill and the ability to think like their customers and prospects, versus an ability to write HTML or other form of Web programming.

Business owners will learn how to select keywords that are proven performers, blend the keywords into site content, boost site popularity, and more. Woessner explains with precision how business owners can use SEO to achieve measurable results. This practical and tactical guide includes a free SEO toolkit and other valuable resources that will help business owners increase the return on investment generated by their Web sites. Business owners will also receive a detailed blueprint with specific checklists to follow throughout the 15-step process.

Lastly, this book can also serve as an excellent resource to business owners who are considering outsourcing their SEO work to a third-party. Developing a working knowledge of the 15-step process will make any business owner a more informed consumer. This book is also an ideal resource for marketing and advertising agency professionals who want to expand their services and need to develop a proficiency in SEO as efficiently and effectively as possible.

How to Wipe Out Your Student Loans and Be Debt Free Fast: Everything You Need to Know Explained Simply

Filed under: Publisher — atlanticpub @ 8:23 am

According to a recent study by the National Center for Education Statistics, an estimated 65 percent of recent college graduates are burdened by student loans. Although the average debt is $19,000, loans can exceed $50,000 and may be much higher for those who attend graduate school, law school, or medical school. Many students, faced with the task of repaying such a large amount of money, become overwhelmed merely thinking about it. But, using this new book, you can learn how to eliminate your student loans and be debt free. 

In this exhaustively researched book, you will learn everything you need to know about student loans, including grace periods, deferment, forbearance, interest rates, co-signors, exit counseling, prepayment, discharges, cancellation, default, and much more. You will create a repayment schedule; understand the various repayment options, such as graduated repayment, level repayment, income-sensitive repayment, extended repayment, serialization, and income-contingent repayment; and be able to choose the appropriate plan for your unique situation.

Additionally, you will learn how to save money through consolidation, how to secure the best interest rate, how consolidating can improve your credit score, how to use lender incentive programs to save money, and how to lower interest rates. 

Whether you are a current student looking to get a jumpstart on repayment or you are a recent graduate trying to wade through the letters you are receiving from your lenders and consolidation companies, How to Wipe Out Your Student Loans and Be Debt Free will be an indispensable companion.

The Six Sigma Manual for Small and Medium Businesses: What You Need to Know Explained Simply

Filed under: Publisher — atlanticpub @ 8:22 am

Six Sigma is a set of practices used to systematically improve processes by eliminating defects, which is any nonconformity of a product or service to its specification. To be Six Sigma compliant, a company must produce no more than 3.4 defects per one million products. If this can be achieved, a company has the potential to save billions of dollars, just as Motorola did. The global communications company reported over $17 billion in savings as of 2006, and over the past decade, companies like Bank of America, Caterpillar, Honeywell International, Raytheon, Merrill Lynch, and General Electric have implemented the practice. However, it is much more difficult to implement Six Sigma and small- and medium-sized businesses, but it is becoming increasingly important to do so, as larger companies now require their supply bases to be Six Sigma compliant. 

In The Six Sigma Manual for Small and Medium Businesses, you will learn about the two main methodologies involved with Six Sigma, DMAIC (Define, Measure, Analyze, Improve, Control) and DMADV (Define, Measure, Analyze, Design, Verify), as well as various other methodologies advocated by companies around the world, including DCCDI, CDOC, DCDOV, DMADOV, DMEDI, and IDOV. You will also learn about black, green, and yellow belts; the key roles for successful implementation; cost savings; training; responsibilities; and terms specific to Six Sigma.

In addition, you will learn how to avoid the common pitfalls and traps found during implementation, how to understand the statistical tools and problem solving techniques, and how to become certified. Also included are detailed examples, diagrams, and practical exercises to help you master the concepts of Six Sigma. Ultimately, you will discover how to improve the quality of your processes and products while increasing customer satisfaction and saving billions of dollars.

The Six Sigma Manual for Small and Medium Businesses is for the company that has already implemented the process, an organization who may be considering it, students who want to learn it to make themselves more marketable, and business professionals who need a refresher course. Whatever your reason for reading this book you will find practical advice and tips for successfully learning about and implementing Six Sigma.

Google Income: How ANYONE of Any Age, Location, and/or Background Can Build a Highly Profitable Online Business with Google

Filed under: Publisher — atlanticpub @ 8:21 am

Google is the largest internet company in the world. In the 2006 fiscal year, they managed to generate more than $6 billion in profit and more than 90% of that income is generated through the use of their advertising program AdWords, a program that paid out more than $3 billion in the same year to advertising partners. The opportunity to make money with Google is so great that entire companies have been built around working with the search and advertising giant and if you are properly situated, you can tap into that market and start generating your own massive profits.

There are dozens of ways to start making money with Google and because of its digital nature, anyone can do it from anywhere in the world. This book leaves absolutely no stone unturned in cataloging for you every possible method through which you can generate and maintain steady income streams through the world’s largest search engine.

Starting with a fundamental discussion of why your online business is different from any form of business ever run in history, you will learn everything you need to know to use Google to create and run your business online. Google’s ample supply of tools in the form of Google Base will allow you to list, promote, and sell products that will provide you the foundation of a solid business and this book will walk you through the process of utilizing that service. 

You will learn how to utilize Google Base to list a single item at a time, or to create an entire store front. You will learn how to tap into Google’s API and create your own high quality, customized storefront that is unlike anything you have worked with before. Learn how to use your own XML and spreadsheet files for quick product descriptions and a streamlined interface while taking advantage of Google’s dozens of different posting categories such as Housing, Vehicles, Services, Jobs, and Vacation Rentals. 

You will learn how craft a winning listing, utilizing the right balance of carefully selected information, well placed imagery, and the right target audience. You will learn how to optimize your postings to work in tandem with your websites and to rank highly in Google’s most up to date search algorithm. You will also learn how to start implementing Google’s swarm of services such as YouTube, Blogger, Orkut, and Gmail to promote and build your business across multiple social and interactive web platforms, drawing traffic and attention from every corner of the web. 

With the help of web and business experts and many in-depth interviews, we have compiled chapter after chapter of advice that will guide you through the process of understanding the inner workings of Google’s business and advertising opportunities, as well as how you can best market your business within those tools. A special chapter is included to guide you through the tricky labyrinth of mistakes that can actually hurt you when selling and marketing through Google, ensuring that you consistently make the most of your postings and marketing efforts. For any business, new or old, looking to the Internet as a tool, this book is an essential resource to help you make money, take advantage of Google’s countless resources, and stay on top of the multi-billion dollar Ecommerce industry.

August 19, 2009

How to Communicate With Your Spanish and Asian Employees: A Translation Guide for Small Business Owners: With Companion CD-ROM

Filed under: Publisher — atlanticpub @ 1:20 pm

This book includes definitions of Spanish and Chinese words arranged by categories, such as work place items, greetings, numbers, days, months, colors, etc. The book is duplicated in Spanish, English, and Chinese so the English speaking and non-English-speaking  persons can easily use it. The book includes a CD-ROM  with an employee handbook in Spanish and Chinese.

August 4, 2009

The Six Sigma Manual for Small and Medium Businesses: What You Need to Know Explained Simply

Filed under: Publisher — atlanticpub @ 8:19 am

Six Sigma is a set of practices used to systematically improve processes by eliminating defects, which is any nonconformity of a product or service to its specification. To be Six Sigma compliant, a company must produce no more than 3.4 defects per one million products. If this can be achieved, a company has the potential to save billions of dollars, just as Motorola did. The global communications company reported over $17 billion in savings as of 2006, and over the past decade, companies like Bank of America, Caterpillar, Honeywell International, Raytheon, Merrill Lynch, and General Electric have implemented the practice. However, it is much more difficult to implement Six Sigma and small- and medium-sized businesses, but it is becoming increasingly important to do so, as larger companies now require their supply bases to be Six Sigma compliant.

In The Six Sigma Manual for Small and Medium Businesses, you will learn about the two main methodologies involved with Six Sigma, DMAIC (Define, Measure, Analyze, Improve, Control) and DMADV (Define, Measure, Analyze, Design, Verify), as well as various other methodologies advocated by companies around the world, including DCCDI, CDOC, DCDOV, DMADOV, DMEDI, and IDOV. You will also learn about black, green, and yellow belts; the key roles for successful implementation; cost savings; training; responsibilities; and terms specific to Six Sigma.

In addition, you will learn how to avoid the common pitfalls and traps found during implementation, how to understand the statistical tools and problem solving techniques, and how to become certified. Also included are detailed examples, diagrams, and practical exercises to help you master the concepts of Six Sigma. Ultimately, you will discover how to improve the quality of your processes and products while increasing customer satisfaction and saving billions of dollars.

The Six Sigma Manual for Small and Medium Businesses is for the company that has already implemented the process, an organization who may be considering it, students who want to learn it to make themselves more marketable, and business professionals who need a refresher course. Whatever your reason for reading this book you will find practical advice and tips for successfully learning about and implementing Six Sigma.

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