Atlantic Publishing Company

June 30, 2009

Your U.S. Citizenship Guide: What You Need to Know to Pass Your U.S. Citizenship Test (SPANISH)

Filed under: Publisher — atlanticpub @ 2:38 pm

Citizenship in the United States is the legal status given to a legal member of the country. It involves rights, duties, and privileges and is one of the most coveted gifts that the U.S. government can bestow on a person and the most important immigration benefit that the United States Citizenship and Immigration Services (USCIS) can grant. The road map outlined in this new book will help foreign nationals apply for citizenship and will lead those seeking citizenship to the fastest and easiest way to do so.

With the guidance of this new and up-to-date book you will learn about the application instructions, procedures, required forms, eligibility information, application requirements, waivers, exceptions, special cases, the naturalization process, application forms, immigration forms, certificates of naturalization, and dual citizenship.

In addition, you will become knowledgeable about the principles of the U.S. Constitution, favorable disposition toward the United States, the benefits of being a citizen, and the responsibilities of being a citizen. You will be provided with information on the interview, sample test questions and answers, a list of all USCIS offices nationwide, a list of U.S. embassies and consulates, and everything else you will need to know to become a United States citizen in no time at all, including how to pass the citizenship test.

How to Open & Operate a Financially Successful Web Site Design Business: With Companion CD-ROM

Filed under: Publisher — atlanticpub @ 2:35 pm

According to a 2007 survey by Netcraft, there are more than 108 million Web sites worldwide. Every Web site needs to be designed. The Pricing & Ethical Guidelines Handbook published by the Graphic Arts Guild reports that the average cost of designing a Web site for a small corporation can range from $7,750 to $15,000. It is incredibly easy to see the enormous profit potential.

Web design businesses can be run part- or full-time and can easily be started in your own home. As such, they are one of the fastest growing segments of the Internet economy. This new book will teach you all you need to know about getting your own Web site design business started in the minimum amount of time.

Here is the manual you need to cash in on this highly profitable segment of the industry. This new book is a comprehensive and detailed study of the business side of Web site design. This superb manual should be studied by anyone investigating the opportunities of opening a Web design business and will arm you with everything you need, including sample business forms, contracts, worksheets and checklists for planning, opening, and running day-to-day operations, plans and layouts, and dozens of other valuable, time-saving tools that no entrepreneur should be without.

While providing detailed instructions and examples, the author leads you through finding a location that will bring success, drawing up a winning business plan (the Companion CD-ROM has the actual business plan that can be used in MS Word), buying (and selling) a Web design store, pricing formulas, sales planning, tracking competitors, bookkeeping, media planning, pricing, copy writing, hiring and firing employees, motivating workers, managing and training employees, accounting procedures, successful budgeting, and profit planning development.

By reading this book, you will become knowledgeable about basic cost control systems, retail math and pricing issues, Web site plans and diagrams, software and equipment layout and planning, legal concerns, sales and marketing techniques, IRS reporting requirements, customer service, direct sales, monthly profit and loss statements, tax preparation, public relations, general management skills, low and no cost ways to satisfy customers and build sales, and low cost internal marketing ideas, as well as thousands of great tips and useful guidelines.

The manual delivers literally hundreds of innovative ways to streamline your business. Learn new ways to make your operation run smoother and increase performance. Shut down waste, reduce costs, and increase profits. Business owners will appreciate this valuable resource and reference it in their daily activities as a source for ready-to-use forms, Web sites, operating and cost cutting ideas, and mathematical formulas that can be easily applied. The Companion CD-ROM contains all the forms in the book, as well as a sample business plan you can adapt for your own use.

The Complete Guide to Affiliate Marketing on the Web: How to Use and Profit from Affiliate Marketing Programs

Filed under: Publisher — atlanticpub @ 2:33 pm

Affiliate marketing is a highly profitable online advertising method in which Web site merchants pay independent third parties to promote the products or services of an advertiser on their Web site. In other words, affiliate marketing involves posting a company’s banner on your Web site or blog and attempting to send visitors to their Web site. If someone clicks on that banner or goes to that site and buys something, you will be paid a commission. While some affiliates pay only when a sale is made, some selling big ticket items like cars, credit cards, travel, and so forth have modified the model and pay for qualified leads. Affiliate marketing is now viewed as a key component of a company’s online marketing strategy.

Affiliate marketing is an advertising technique that originally was developed by Amazon.com. In this new book you will learn how to master the art and science behind affiliate marketing in a matter of hours. By investing a few dollars you can easily increase the number of visitors to your Web site and significantly increase sales. If you want to drive high quality, targeted traffic to your site, there is no better way than affiliate marketing. Since you only pay when a sale is made, your marketing dollars are being used more effectively and efficiently compared to any other advertising method.

The keys to success in affiliate marketing are knowing what you are doing, devising a comprehensive and well-crafted advertising plan, and knowing the relationships between your Web site, search engines, PPC advertising, and campaign methodology. This groundbreaking and exhaustively researched new book will provide everything you need to know to get you started on generating high-volume, high quality leads. You will learn the six steps to a successful campaign: keyword research, software needed, copy editing, setup and implementation, performance analysis, return on investment, and reporting and avoiding PPC fraud.

In addition, we spent thousands of hours interviewing hundreds of today’s most successful affiliate marketing masters. This book is a compilation of their secrets and proven successful ideas. Additionally, we give you hundreds of tips and tricks to ensure your Web site is optimized for maximum search engine effectiveness, which will drive business to your Web site and increase sales and profits. You will find actual case studies from companies who have used our techniques and achieved unprecedented success. If you are interested in learning hundreds of hints, tricks, and secrets on how to implement affiliate marketing, optimizing your Web site for maximum search engine effectiveness, developing a cost-effective marketing campaign, and ultimately earning enormous profits, this book is for you.

The Complete Guide to Writing Effective Resume Cover Letters: Step-by-Step Instructions With Companion CD-ROM

Filed under: Publisher — atlanticpub @ 2:30 pm

Your cover letter is what decides if a company looks at your résumé, contacts you for an interview, or gets you placed in the rejection pile. Knowing that, it is important to create a well-written, eye-catching letter that sells your achievements and job skills to impress the recruiter. However, many people are unable to effectively translate their thoughts into words when faced with the task. That is where The Complete Guide to Writing Effective Résumé Cover Letters comes in. With this book you will be able to craft a letter that will undoubtedly land you the interview.

In this new book, you will learn how to address your letter, how to grab the reader’s attention immediately, how to format your letter, how to choose the font, how to be professional but persuasive, how to choose the type of paper, and how to target your letter. You will also learn about writing the different kinds of letters, including those in response to a classified advertisement, those in response to a blind advertisement, those sent to employment agencies, cold letters, and broadcast letters; writing style guidelines; what to include in your letter; writing for an online audience; cover letter styles; and common mistakes recruiters abhor.

Additionally, you will find examples of effective and ineffective letters, proven tips for making your letter stand out, sample phrases to use, and letters for new graduates, for professionals, and for those changing careers. Also included are samples specific to job industries, including administration and clerical; accounting; banking and finance, government; health care and social services; hospitality and food service; human resources; law enforcement and legal; manufacturing; sales, marketing, and customer service; skilled trades; technology; and science and engineering.

The companion CD-ROM is packed with samples and worksheets to help you brainstorm and create a successful cover letter. By following the step-by-step instructions outlined in The Complete Guide to Writing Effective Résumé Cover Letters you will ensure that your letter will impress the recruiter and that you will be contacted for an interview. In the end you will create a tool that will be of enormous importance to you in your job search.

June 9, 2009

eBay Income Advanced: How to Take Your eBay Business to the Next Level – For PowerSellers and Beyond

Filed under: Publisher — atlanticpub @ 2:27 pm

Our first book on eBay — eBay Income — has been the bestselling book for all novice eBay sellers by far. It has been on Amazon.com’s bestseller list for over two years. Then, readers started to say, “Yes, we know the basics of eBay, but how do we get ahead of the crowd? How do we propel our eBay business to the next level? How do we make a full time living using eBay?” Those questions are what this new book is all about.

You will learn about developing a business plan to guide you to success, increasing seller-buyer communication, expanding business overseas, selling from your own Web site, keyword marketing, sales tax resellers licenses, credit card merchant status, banking systems to streamline your business, alternative shipping methods, taxes, growing sales, other auction marketplaces, systems to prevent nonpayment and credit card fraud, locating inventory to sell, building brand recognition, hints on improving ad copy and photography, dealing with competition, fulfillment options, accounting, new ways to find products, and how to get positive feedback. This book contains marketing tricks that will help you create interest in your product and tips about taking photos, managing e-mail, and shipping. You will also learn pricing strategies, creative methods of writing powerful ad copy, how to obtain products below wholesale, and ways to make your business work smarter while decreasing your work load. This book contains information on: wholesalers, drop shippers, auctions, closeouts, discontinued merchandise, overstocks, salvage items, surplus merchandise, below wholesale products, customer returns, wholesale trade shows, suppliers, liquidators, closeout firms, foreign and domestic manufacturers, and places to look in your area.

In addition, we spent thousands of hours interviewing hundreds of today’s most successful eBay PowerSellers. This book is a compilation of their secrets and proven successful ideas. Additionally, we give you hundreds of tips and tricks to ensure your eBay listings are optimized for maximum search engine effectiveness, which will drive business to your Web site and increase sales and profits. In this book you will find actual case studies from companies who have used our techniques and achieved unprecedented success. If you are interested in learning hundreds of hints, tricks, and secrets on how to take your eBay business to the next level and ultimately earn enormous profits, this book is for you. With over 500,000 sellers making a living on eBay today, there is no reason you cannot use this medium to become financially successful, too. This book will arm you with the knowledge you need to become an eBay PowerSeller.

The Complete Guide to Passing Your Real Estate Sales License Exam On the First Attempt: Everything You Need to Know Explained Simply

Filed under: Publisher — atlanticpub @ 2:25 pm

Taking a real estate sales license exam is tough. But what if we told you that you can pass on your first try? Our guarantee: If you do not pass your test on the first try, return this book within 30 days, and we will refund the purchase price. Tests change over time, but this book is the very latest published on the subject; do not be fooled by out-of-date material.

In a January 2007 study, it was found that 4,306 candidates for a real estate sales associate license sat for the exam. Those who were taking the exam for the first time (1,891) had a pass rate of 44 percent, a little below the previous year’s average pass rate of 46 percent. Retesting statistics are even worse: 72 percent of the 2,415 sales associate candidates retaking the exam failed. Do not be one of the statistics. You can pass the exam on the first try with the help of this new book.

This valuable new book presents a clear and complete overview of all the main topics covered on the real estate salesperson examination and gives exam applicants the information and tools they need to successfully pass the exam — on the first attempt. You will improve your test taking skills by completing the included sample test. Subjects covered include real estate legal issues, encumbrances, real estate law, financing real estate purchases, leasing, escrow accounts, contracts and legal documents including leases, taxes and taxation, land descriptions, and real estate math, terms, and definitions.

May 1, 2009

The Complete Guide to Organizing Your Records for Estate Planning: Step-by-Step Instructions With Companion CD-ROM

Filed under: Publisher — atlanticpub @ 1:17 pm

Planning your estate is a long, complicated process that requires much time and effort. The process of organizing your records for estate planning is equally time consuming and complex. Hiring an attorney to assist you may cost more than you are willing to spend. With the help of The Complete Guide to Organizing Your Records for Estate Planning, you can not only take charge of your estate planning documentation, but also save time, money, and effort.

In this new book, you will learn how to find an organizational system that works for you, where to look for records, what to record, who to tell, where to keep records, and how often to update your records. You will also find information on creating a will or a living will, setting up a trust, assigning power of attorney, and filling out health care directives.

Additionally, you will learn about the documents that should be included in your estate plan, such as insurance policies, Social Security cards, birth certificates of minor children, stock brokerage statements, credit card numbers and statements, certificates of deposit, real estate deeds, mortgage statements, retirement account savings, non-retirement account savings, and current bank statements. The CD-ROM is filled with sample documents and worksheets, as well as a checklist of often overlooked information, including any medications you take, where you worked, where your savings and checking accounts are located, where your car title is located, what your funeral plans or wishes are, and who should receive what.

The Complete Guide to Organizing Your Records for Estate Planning will help you prepare your documents and record your final instructions and wishes. By using the information provided in this book you will save money you might otherwise have spent on legal and accounting fees. In addition, you will save your family the frustration of searching for these documents if something should ever happen to you. This book, written in an easy-to-understand language, will walk you through the process of organizing your records and make the process much easier for you and your family.

April 15, 2009

Painting the Body Beautiful: A Showcase of Expert Body Painting

Filed under: Publisher — atlanticpub @ 2:36 pm

9781601382696 This book is a magnificent collection illustrating hundreds of images created by photographer Art Ketchum for the purpose of showing off the creative talent of body painting as demonstrated on beautiful women by artist Jim Brando.

The book features the body painting artistry of Jim Brando, whose work is absolutely stunning. For over three years, Jim Brando and Art Ketchum have built this amazing collection of images, which showcases both the process of body painting in action along with finished images complete with backgrounds that were designed for each individual body painting.

The book is done in the best of taste and is extraordinarily well photographed and painted. Painting the Body Beautiful compels the viewers to want to see all the images illustrated, as each image is very unique and equally breathtaking.

Painting the Body Beautiful is destined to be talked about, to be shown to friends, and to become a showcase of some of the best body painting ever created.

The Complete Guide to Investing in Duplexes, Triplexes, Fourplexes, and Mobile Homes: What Smart Investors Need To Know Explained Simply

Filed under: Publisher — atlanticpub @ 2:31 pm

9781601382061 It is no secret that investing in real estate can significantly boost one’s income. Many people begin by investing in single-family residential properties and work their way up to commercial properties, such as duplexes, triplexes, and quads. However, moving from one to the other may seem like a big leap. This new book, The Complete Guide to Investing in Duplexes, Triplexes, Fourplexes, and Mobile Homes, will make the transition effortless, as it explains everything you need to know in easy to understand language and points out dozens of hints and suggestions.

By reading this new, extensively researched book, you will become knowledgeable in all areas of commercial real estate investing, including cash flow, appreciation, tax benefits, equity buildup and leveraging, due diligence, gross rental income, vacancy loss, operating expenses, debt service, zoning, triple net leases, and contracts. You also will learn about the potential gains and losses, the consequences, loans, proven techniques, effective strategies, advantages and disadvantages of direct and indirect investing, and asset management techniques.

In addition, you will discover how to buy with no money down, how to get cash back at closing, how to eliminate your risk, how to decide whether to buy or hold, how to keep good tenants, how to determine and compare property value, how to structure deals, how to limit your personal liability, how to inspect a building, how to take out a mortgage, how to secure financing, how to negotiate, how to read economic cycles, how to avoid the common mistakes, and how to decipher tax issues. You will be prepared for restrictions pertaining to children, pets, parking, vehicles, boats, music, maintenance, club memberships, recreation facility leases, use of recreational facilities, and common areas.

Whether you are a new investor looking to get started or a seasoned veteran looking to enhance your portfolio, The Complete Guide to Investing in Duplexes, Triplexes, Fourplexes, and Mobile Homes will provide you will all the information you need to accomplish your investment goals.

March 31, 2009

Your First Year as a Principal: Everything You Need to Know That They Don’t Teach You in School

Filed under: Publisher — atlanticpub @ 10:16 am

As you sit at your desk behind the door ominously marked “Principal’s Office,” you are suddenly struck with a feeling of terror: What have you gotten yourself into? Being a principal and essentially being the leader of a school is a difficult job filled with responsibility and stress. Before you panic, you should know that most principals survive the first year. However, Your First Year as a Principal will help make the first year easier, providing you with all the information you did not learn in school.

In this new, extensively researched book, first-year principals will learn how to deal with teachers, how to step out from behind the previous principal’s shadow, how to make changes without changing too much too soon, how to deal with parents and students, how to deal with the feelings of loneliness and unpopularity, how to handle the piles of paperwork that never seem to shrink, how to become accustomed to the workload, how to find a mentor, how to write important letters, how to plan for public relations, and how to obtain feedback.

Additionally, you will learn the common mistakes first-year principals make. You will learn about how everything falls on your shoulders and how to handle that responsibility. You will also learn how to build strong relationships with teachers and staff, how to pick your battles, how to have confidence in yourself, how to boost staff morale, how to discipline students, how to use the staff to your advantage, and how to deal with conflict.

Ultimately, you will clearly understand what comes with being a principal. You will be able to clarify and define your roles, expectations, and responsibilities. We will provide you with advice and tips from novice and veteran principals who have all been in your position. Whether you are the principal of a small, large, public, private, urban, rural, or suburban school, Your First Year as a Principal will be an indispensable companion. With the help of this book, you will not only survive, but you will enthusiastically look forward to your sophomore year.

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