Atlantic Publishing Company

May 1, 2008

The Restaurant Manager’s Success Chronicles: Insider Secrets and Techniques Food Service Managers Use Every Day to Make Millions

Filed under: Publisher — atlanticpub @ 10:35 am

Restaurants are one of the most frequently started businesses, yet they have one of the highest failure rates. A study from the Ohio State University reports the restaurant failure rate is between 57 percent and 61 percent after only three years. Don’t be a statistic on the wrong side; plan for success. There are many books and courses on restaurant operation; this is the only book that will provide you with insider secrets. We asked the successful restaurant owners and operators who make their living on the restaurant floor—and they talked. This new book will give you real-life examples of how successful restaurant operators avoid the pitfalls and thrive. The information is so useful that you can read a page and put the idea into action—today! Learn the most efficient ways to bring customers in and have them return, how to up-sell, cost control ideas, oversights to avoid, and how to steer clear of disappointment.

We spent thousands of hours interviewing, e-mailing, and communicating with hundreds of today’s most successful restaurateurs. This book not only chronicles their achievements, but is a compilation of their secrets and proven successful ideas. If you are interested in learning hundreds of hints, tricks, and secrets on how to make money (or more money) with your restaurant, then this book is for you.

Instruction is great, but advice from experts is even better, and the experts chronicled in this book are earning millions. This new exhaustively researched book will provide you with a jam-packed assortment of innovative ideas that you can put to use today. This book gives you the proven strategies, innovative ideas, and actual case studies to help you sell more with less time and effort.

Please visit our web site http://www.atlantic-pub.com/ .

The Complete Guide to Investing in Commodity Trading and Futures: How to Earn High Rates of Returns Safely

Filed under: Publisher — atlanticpub @ 10:28 am

Many people have become very rich in the commodity markets. It is one of a few investment areas where an individual with limited capital can make extraordinary profits in a relatively short period of time. Commodities are agreements to buy and sell virtually anything that is harvested ‑ except onions. (A 1958 federal law prohibits trading onions.) Such goods are raw or partly refined materials whose value mainly reflects the costs of finding or gathering them. They are traded for processing or incorporation into final goods. Examples are crude oil, cotton, rubber, grains, and metals and other minerals. Since it is impractical to transport these bulky, often perishable materials, what is actually traded are commodities futures contracts, or options, that are agreements to buy or sell at an agreed upon price on a specific date. Trading in futures and options is speculative in nature and there is a substantial risk of loss. These investments are not suitable for everyone, and only risk capital should be used.

As with many other business segments, the Internet and technology have opened up this attractive marketplace to a new breed of individual investors and speculators working part-time. You and I can now stand on an even playing field with the largest banks, wealthiest individuals, and trading institutions from the comfort of home.

Commodity trading can provide you with very high, secure rate of return, in some cases as high as 12%, 18%, 24%, or even 300% or more per year. If performed correctly, commodity trading will far outpace all other investments. The key is to know how to perform this process correctly.

This all sounds great, but what is the catch? There really is none, except you must know what you are doing! This groundbreaking and exhaustively researched new book will provide everything you need to know to get you started generating high investment returns from start to finish.

In this easy to read and comprehensive new book you will learn what commodity trading and futures are, how to set up your account online, how to choose software to use in trading, how to invest in commodities, evaluate their performance, and handle fees and taxes. This book explores numbers of investing strategies and tactics, charting techniques, and position trading. You will pick up the language of a trader so that you recognize terminology and know how to use leverage, call options, put options, advancing and declining issues, advancing and declining volume, the Commodity Channel Index (CCI), and commodity charts, among others. Like the pros who have been trading commodities for years, you will learn how to pinpoint entry, exits, and targets for your trades, and use insider secrets to help you double or even triple your investment – all while avoiding the common traps and pitfalls.

In addition, we took the extra effort and spent an unprecedented amount of time researching, interviewing, e-mailing, and communicating with hundreds of today’s most successful commodity Investors. Aside from learning the basics of commodity and futures trading you will be privy to their secrets and proven successful ideas.

Instruction is great, but advice from experts is even better, and the experts chronicled in this book are earning millions. If you are interested in learning essentially everything there is to know about commodity and futures investing in addition to hundreds of tactics, tricks, and tips on how to earn enormous profits in commodity trading while controlling your investments, then this book is for you.

Please visit our web site http://www.atlantic-pub.com/ .

How to Open & Operate a Financially Successful Fashion Designer Business: With Companion CD-ROM

Filed under: Publisher — atlanticpub @ 10:23 am

The U.S. Bureau of Labor Statistics reports an average annual income of $69,270 for fashion designers in 2007. Opportunities in the fashion design industry are expected to rise about 10 to 12 percent through 2012. Many designers also go into other areas of the fashion industry, including: fashion buyer, fashion coordinator, retail store manager, and many more.

You do not need to live in New York City, and you can start out small or even part time. Ralph Lauren’s Polo empire was established on a small men’s tie collection that he sold to Bloomingdale’s. Demand for fashion designers should remain strong, as consumers hungry for new fashions and apparel styles will spur the creation of new clothing and accessory lines.

This new book is a comprehensive and detailed study of the business side of the fashion, fashion design, and consulting business. You will learn everything from the initial design and creation to manufacturing and marketing. If you are investigating opportunities in this type of business, you should begin by reading this book, hopefully picturing yourself producing the perfect dress worn by one of Hollywood’s elite.

If you enjoy working with people and keeping up on the latest trends, this may be the perfect business for you. Keep in mind this business looks easy but, as with any business, looks can be deceiving. This complete manual will arm you with everything you need, including sample business forms; contracts; worksheets and checklists for planning, opening, and running day-to-day operations; lists; plans and layouts; and dozens of other valuable, timesaving tools of the trade that no designer should be without.

While providing detailed instruction and examples, the author leads you through every detail that will bring success. You will learn how to draw up a winning business plan (the companion CD-ROM has the actual business plan you can use in Microsoft Word™) and about basic cost control systems, copyright and trademark issues, branding, management, legal concerns, sales and marketing techniques, and pricing formulas.

You will learn how to set up computer systems to save time and money, how to hire and keep a qualified professional staff, how to meet IRS requirements, how to manage and train employees, how to generate high profile public relations and publicity, and how to implement low cost internal marketing ideas. You will learn how to build your business by using low and no cost ways to satisfy customers, as well as ways to increase sales, have customers refer others to you, and thousands of great tips and useful guidelines.

This manual delivers innovative ways to streamline your business. Learn new ways to make your operation run smoother and increase performance. Successful designers will appreciate this valuable resource and reference it in their daily activities as a source of ready-to-use forms, Web sites, operating and cost cutting ideas, and mathematical formulas that can easily be applied to their operations. The companion CD-ROM contains all the forms in the book, as well as a sample business plan you can adapt for your own use.

Please visit our web site http://www.atlantic-pub.com/ .

April 28, 2008

How to Market and Sell Your Art, Music, Photographs, and Handmade Crafts Online: Turn Your Hobby into a Cash Machine

Filed under: Publisher — atlanticpub @ 9:25 am

You are creative, you are an artist or a photographer, you have a hobby or craft, something you absolutely love to do, and you are good at it. But you may be asking yourself, “How do I market my work? How do I turn this into a real money making business?” The answer lies between the covers of this new book. You will learn the steps you need to take to successfully sell your artwork or crafts — even if you have no experience with marketing and even if you hate to sell.

As with many other business segments, the Internet and technology have opened up the world and made it your marketplace. You and I, working from the comfort of home, are now on an even playing field with the largest retailers. This groundbreaking and exhaustively researched new book will provide everything you need to know to get your marketing message into the hands of your customers. You will learn about online galleries, designing your Web site cyber stores, arts and crafts search engines, publicity sources, online forums, auction sites, online marketing, e-mail marketing, and search engine marketing. You also will learn of over 300 Web sites on which you can sell your artwork, music, or crafts.

This specialized book will demonstrate, step by step, how to inexpensively market and promote your artwork —easily and, most important, profitably. You will learn how to quickly find new customers and keep existing ones buying more by using technology and low cost marketing devices that take little or no time on your part. You will learn to develop a marketing plan using hundreds of practical marketing ideas that will help you disseminate your artwork all over the world.

Please visit our web site http://www.atlantic-pub.com/ .

How to Go to College on a Shoe String: The Insider’s Guide to Grants, Scholarships, Cheap Books, Fellowships, and Other Financial Aid Secrets

Filed under: Publisher — atlanticpub @ 9:18 am

Once again in 2006 the cost to attend college was double the inflation rate, according to the report “Trends in College Pricing 2006″. The average rate of tuition at four-year private colleges was about $21,235; four-year public universities average $5,491. Tuition costs, of course, are just the beginning now add room and board, the cost of attending a private college is $29,026 per year on average, and $12,127 at four-year public universities. Take a look at IVY league universities such as Princeton and the total fees will climb to nearly $37,000.

An 8% college inflation rate means that the cost of college doubles every nine years. For a baby born today, this means that college costs will be more than three times current rates when the child is ready for college. The average debt for graduating college seniors who borrow to finance their undergraduate degree is just under $20,000.

But there is good news. There is more financial aid available than ever before—over $134 billion. And, despite all of these college cost increases, a college education remains an affordable choice for most families. Armed with the information detailed in this comprehensive new book you will be privy to the more than 2,200 programs that offer scholarships, internships, or loans to more than 1.7 million students each year. These are scholarships, grants, and loan programs that you have never heard of for example:

The Millennium Scholarship Offers $10,000 to students who have lived in Nevada for at least two years before they graduate from high school. State-funded by Nevada’s portion of the lawsuit settlement against national tobacco companies. Or Patrick Kerr Skateboard Scholarship One $5,000 and three $1,000 scholarships to students who promote skateboarding.  Created by a Philadelphia mother after her 15-year-old son was killed while skateboarding. Are you tall ? Then apply for the Tall Clubs International Scholarship, Males 6′2″ or taller and females 5′10″ or higher qualify for a $1000.00 scholarship.

In addition to scholarships and grants you will learn hundreds of innovative ways to slash your college cost including: calculating your college budget, Ways to Reduce your college budget, buy your text books & supplies cheap, Earn college credit on an accelerated basis, CLEP, Earn college credit outside the traditional classroom, Make use of payment alternatives, Tax credits, Combine higher education and course-related employment, National and community service, Tuition prepayment plans, Federal Funds, State Aid, credit card use, Private Sector Aid, College Funds. How to apply for loans, grants and scholarships, Preparing the financial Aid Packages, Saving for college, retirement funds, what to do when you are parents are divorced, getting awards, Private Scholarships, The Military, National Service, working while going to school, inexpensive dating ideas, medical & dental coverage, your car, your cell phone, your computer, your dorm room, spring break, entertainment, transportation. Maybe saving money to you does not matter, perhaps you won the lottery, but if you want to learn hundreds of innovative ways to save thousands on your college costs than this book is for you.

Please visit our web site http://www.atlantic-pub.com/ .

April 18, 2008

Your New Baby: Insider Secrets to Save Thousands on All Your Baby’s Needs

Filed under: Publisher — atlanticpub @ 11:13 am
a recent government report revealed that a family with a child born in
2008 can expect to spend about $260,000 for food, shelter, and other
necessities to raise their child over the next 17 years. As scary as these
statistics are, starting a family does not have to put you in the poor
house. This new, exhaustively researched book will arm you with
hundreds of innovative ideas and resources to save you money now.
Baby items  can be quite costly. Knowing exactly what you need to
buy and keeping a budget is critical. You will learn many ways that
you can get everything you need for the baby safely and on a limited
budget. 
 
You will learn how to develop a budget, and you will be given a
detailed list of all your new baby’s needs. The author guides you
through all the ways you can purchase what you need while
staying on budget. You will learn detailed information on
where and how to purchase clothing and linens, receiving

blankets, consumables, baby furniture, cribs, toys and books,
bassinets, car seats, strollers, and playpens for less money.
Please visit our web site http://www.atlantic-pub.com/ .

April 14, 2008

The MySpace.com Handbook: The Complete Guide for Members and Parents

Filed under: Publisher — atlanticpub @ 2:53 pm

MySpace.com is a free social networking Web site that allows you to share with others your photos, weblogs, user profiles, e-mail, web forums, music, video, as well as offers you the opportunity to participate in groups. MySpace.com is the largest online social networking portal on the web; it has 61-plus million registered users with 21-plus million unique visitors. It is the second largest destination on the web by page views. With a MySpace account you can speak with friends online, meet potential friends, connect with friends of other friends, keep up with family, and find lost classmates, friends, or business associates. Many parents however feel they have been left behind on this new technology, and have legitimate concerns about their children’s safety. People aren’t always who they say they are and recent news stories have alerted parents to the potential problems with predators using MySpace.com.

The MySpace.com Handbook provides tips, secrets, and tricks to creating and personalizing a MySpace profile and provides a complete overview of MySpace.com. Learn how to use online social networking Web sites, personalize your account, and add photos and music. Parents who are not Internet savvy will find the book very useful as well as it will assist them in developing discussions with their teens about MySpace, step-by-step instructions detail critical information and safety issues for parents and parental controls are detailed, as well as how to stop contact from strangers, eliminate profile invasion, spyware software threats, avoid online sexual and criminal predators, web monitoring services, cyber bullies, hate groups, phishing and other internet scams, learn how to report inappropriate content, and protect your identity.

There is an important chapter for businesses as well others that may want to use the site to market products, music, books, etc. Although this book primarily deals with MySpace a chapter is devoted to other social networking Web sites. Whether you are a potential or current member, or a concerned parent of a MySpace potential or current member, you will find a wealth of helpful advice and useful commentary and tools.

Please visit our web site http://www.atlantic-pub.com/ .

How to Open & Operate a Financially Successful Construction Company—With Companion CD-ROM

Filed under: Publisher — atlanticpub @ 2:51 pm

Starting a construction company, even a small one, can be a very profitable venture. In good times and bad construction is an industry that will always be in demand, and construction is not an industry where technology will replace or undermine it. The construction field is growing rapidly. According to the Bureau of Labor Statistics, construction firms are expected to be one of the fastest growing business segments in the U.S. economy. There has never been a better time to start a construction company and get ahead of the competition.

This new book is a comprehensive, detailed study of the practical side of starting and operating a construction firm. It will take you step by step through every aspect and prepare you with everything you need including sample business forms, leases, contracts; worksheets and checklists for planning, starting, and running day-to-day operations. You will get dozens of other valuable, timesaving tools of the trade that every entrepreneur should have.

While providing detailed instruction and examples, the author help you find a location and business name that will bring success, take you through the process of drawing up a winning business plan (the Companion CD-ROM has the actual business plan you can use in MS Word ™), and teach you how to start and manage your construction company. You will find guidance on obtaining licenses and permits, drawing up contracts, hiring subcontractors, meeting governmental regulations, attracting new clients and referrals, applying for financing, tracking utilities, employing basic cost control systems, dealing with pricing issues, and staying ahead of the competition.

You will avoid trial by error when setting up equipment layouts, meeting legal and IRS requirements, and tapping into the best sales and marketing techniques and pricing formulas. This book will even help you set up computer systems to save time and money, teach you how to hire and keep a qualified professional staff, use the best computer software, network with publishers and associations, do your own sales planning, customer service, keep your own books, compile monthly profit and loss statements, and prepare taxes. You will become adept at media planning, pricing, and public relations. You will be able to manage and train employees, motivate workers, generate high profile public relations and publicity, and learn low cost marketing ideas and low cost ways to satisfy customers and build sales. You will learn how to keep bringing customers back – and build referrals ‑ the secret of continued success ‑ as well as getting thousands of great tips and useful guidelines.

The manual delivers literally hundreds of innovative demonstrated ways to operate and streamline your business. Learn new ways to make your operation run smoother and increase performance, shut down waste, reduce costs, and increase profits. The secret of continued success ‑ as well as getting thousands of great tips and useful ideas. In addition, you will appreciate the valuable CD ROM resource in your daily activities as a source of ready-to-use forms, templates, worksheets, business plan, surveys, letters, web site resources, everything you will need to get up and running.

We also went the extra mile and spent an unprecedented amount of time researching, interviewing, e-mailing, and communicating with hundreds of today’s most successful construction company executives. Aside from learning the basics you will be privy to their secrets and proven successful ideas.

Instruction is great, but advice from experts is even better, and the construction experts chronicled in this book are earning a great deal of money for their expertise. If you are interested in learning essentially everything there is to know about starting and operating a consulting business in addition to hundreds of hints, tricks, and secrets for your own construction firm and earning enormous profits, then this book is for you. Please visit our web site http://www.atlantic-pub.com/ .

March 27, 2008

The Complete Dictionary of Real Estate Terms Explained Simply: What Smart Investors Need to Know

Filed under: Publisher — atlanticpub @ 2:51 pm

Real estate words and real estate terms can be very confusing. Both experienced real estate investors and consumers will love this new A-to-Z guide packed with more than 2,400 complicated real estate terms easily defined. No categories were overlooked!

Find all the answers you’ll ever need to a universe of real estate terms on thousands of subjects, such as: abstract of title, wraparound debt, caveat emptor, escheat, metes and bounds, pipestem lot, recital, testator, devisee, and 2,400 more.

This new book is designed to assist real estate agents, consumers, and investors. This new handy guide will simplify these complicated and confusing terms for quick and easy understanding. You will not find lengthy and difficult words in the description, just short and easy-to-understand answers.

Take a moment to visit our library Web site where we have a press kit available for this newly published title. The press kit includes the press release, cover image, and a sample review. Please visit our web site http://www.atlantic-pub.com/ .

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March 18, 2008

The Complete Guide to Understanding, Controlling, and Stopping Bullies & Bullying at Work: A Complete Guide for Managers, Supervisors, and Co-Workers

Filed under: Publisher — atlanticpub @ 2:12 pm

According to the Occupational Safety and Health Administration (OSHA), more than two million workers in the United States alone are victims of workplace violence each year, leading to millions of dollars lost in employee productivity. Many people believe that bullying occurs only among school-age children and fail to acknowledge the presence and devastating effects of bullying in the workplace. It is time that this destructive issue be addressed and resolved; however, you may be asking yourself how to accomplish such a task. The Complete Guide to Understanding, Controlling, and Stopping Bullies & Bullying at Work will provide you with valuable information on the topic, as well as unique solutions to the problem.

In this new book, you will learn how to identify the problem of workplace bullying, how to define the workplace bully, how to identify characteristics of a “targeted” employee, how to identify pathological characteristic of workplace bullies, how to bust bullying, and how to “bully-proof” your employees. This book also discusses the indicators of a toxic workplace, the causes of workplace bullying, reasons why workplace bullying is perpetuated and unchallenged by other employees, the connection between bullying and lethal workplace violence, and the legal aspects of bullying.

Furthermore, you will learn about “mob” bullying, the effects of bullying on the “target,” and the effects of bullying on the organization. The author also covers such special topics as workplace bullying in federal, state, and local organizations; the United States armed forces; Fortune 500 companies; and medical organizations, as well as “reverse bullying” by employees who inappropriately assert harassment and bullying by their superiors even though they have been fairly disciplined for sub-standard job performance.

This book goes one step further and provides solutions to end workplace violence, anti-bullying pledges, and examples of zero-tolerance bullying policies. If you are a manager, a supervisor, or even just an employee and you suspect bullying is occurring, you need to read this book. Whether bullying is already happening or you want to be sure it never does, The Complete Guide to Understanding, Controlling, and Stopping Bullies & Bullying at Work will provide you with everything you need to know to create a better working environment.

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Please visit our web site http://www.atlantic-pub.com/ .

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